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You are here: Home / Blog / Best in Show: New York Toy Fair 2015 Awards

March 10, 2015 by admin

Best in Show: New York Toy Fair 2015 Awards

Once a year, toy makers and toy buyers of the world get together in New York for a 4-day extravaganza called Toy Fair. It is a showcase of  the latest and greatest playthings for kids of all ages and an opportunity for retail toy buyers to make their predictions for which toys they think kids will prefer.

What they buy determines what will be under the Christmas tree, Chanukah menorah and everybody’s favorite, the generic, non-religious, holiday evergreen.

I’ve attend Toy Fair every year since I was 20. That’s over 300 years in dog time. I go there to see the new toys, meet colleagues, and pick up projects for my branding agency,  Einstein da Vinci & Goldenberg.

I used to go to Toy Fair to see ..

…toys I launched…

Cabbage Patch Kids
Cabbage Patch Kids

 

…toys I marketed …

GI-JOE
GI-JOE

 

… toys I created…

peewee
Pee Wee Herman Doll

 

It is with great pleasure that I announce Einstein da Vinci & Goldenberg’s Best in Show – Toy Fair 2015 Awards.

In the the two days I attended Toy Fair, 10 toys were so unique, creative or so cool they won a Best of Show – Toy Fair 2015 Award. Without divulging too much, here’s a rundown of the Winners.

1. Slime Baff: This toy turns bathtub water into slime!
2. IO Hawk: Another toy is a real personal transporter that can whisk you from here to there.
3. Pet Dino: It’s alive! A dinosaur toy filled with live one-celled bacteria that glows in the dark.
4. Loot Crate: A mystery toy. You never know what you’re getting, but you’re getting a lot!
5. Goldie Blox: A building toy for boy? No, girls!
6. Übertüb: A classic toy. Reinvented.
7. Chocolate Picture Maker: A delicious toy you can eat.
8. Insta-Snow and Sick! Science Kits: Two scientific toys that are amazing!
9. Crush It! and E-Z Grip Ball: A re-invented baseball bat and a ball that bounces on sand!
10. Air Pogo Xtreme and Zipline Fun Xtreme: High flying fun! A pogo stick on a rope and a make-over of the zipline.

EDandG Toy Fair AwardWant to read more about the awards?  Join me over at my other site, 10MinutesOfBrilliance.com

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